The 100th aircraft, Registration B-7979, arrived from Seattle at Jinan Yaoqiang International Airport on the afternoon of September 13, representing the capacity and scope of a regional carrier that is proud to have become one of the world's most important airlines.
Currently, the Jinan-based carrier has five branch companies in Qingdao, Yantai, Xiamen, Chongqing and Beijing, with four operating bases in Urumqi, Guiyang, Kunming and Haikou.
Since its inaugural flight on December 26, 1994, Shandong Airlines has grown into a major cairrier in North China serving over 160 routes and flying 3,700 flights weekly to 80 domestic and overseas destinations. With today's delivery of a Boeing 737-800, Shandong Airlines' fleet now consists of 100 airplanes - 95 737-800s, three 737-700s and two CRJ-700s.
As of August 2016, Shandong Airlines has accumulated 2.64 million flying hours and handed 134 million passengers and 1.29 million tonnes of cargo.
Shandong Airlines has achieved 10 consecutive years of profitability since 2006. It reported a net profit of 283.7 million yuan during the first half of 2016, up 30.85% year on year.
In order to improve its flight on-time rate, the airline implemented "Flight On-Time" program, on one hand, regulating organization frame, on the other hand, investing enormous money to assemble Head UP Display (HUD) on aircraft. According to statistics released by the CAAC, Shandong Airlines topped on the list of major airlines in 12 months from May 2015 to April 2016, with average on-time performance of 77.57%. In terms of passengers' satisfaction survey for 2015, the company reached 94.16 marks, increasing 2.21 in total.
Shandong Airlines' brand value stood at 28.5 billion Yuan, ranking the 101st among "China 500 Most Valuable Brands", four placed higher than last year
Rejoice Xu, China Aviation Daily